Jerrica Monay Brooks, professionally known as Monay, is an American business development professional and reality TV personality who stepped into the national spotlight after becoming the runner-up on ABC’s Claim to Fame Season 2 (2023). Best recognized as the daughter of legendary comedian J.B. Smoove, Jerrica quickly proved she is more than a famous last name—earning respect for her intelligence, strategy, and independence both on and off screen.
Born on May 15, 1994, in Mount Vernon, New York, Jerrica Brooks has built an impressive career behind the scenes in entertainment business development, working with major brands like Netflix, Hulu, Caesars Sportsbook, and White Claw. With a strong academic background in psychology and market research and a growing media presence, she represents a new generation of professionals successfully blending family legacy with personal achievement.
Who is Jerrica Brooks?
Jerrica Monay Brooks—also known professionally as Monay—is an American business development professional and reality TV personality. She gained widespread public recognition after competing on ABC’s Claim to Fame Season 2 (2023), where she impressively finished as the runner-up while keeping her famous family connection hidden until the finale.
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Born on May 15, 1994, in Mount Vernon, New York, Jerrica is the daughter of comedian and actor J.B. Smoove. Beyond her reality TV fame, she has built a strong career in the entertainment industry, working with major brands and securing high-value partnerships, showcasing her talents in brand strategy, sponsorship development, and business growth.
Quick Info:
| Category | Details |
|---|---|
| Full Name | Jerrica Monay Brooks (stage name: Monay) |
| Date of Birth | May 15, 1994 (age 31 as of 2026) |
| Nationality | American |
| Religion | Christianity |
| Ethnicity | Caucasian |
| Height | 5.7 feet |
| Weight | 55 kg |
| Net Worth | $6 million |
Early Life of Jerrica Brooks:
Born on May 15, 1994, in Mount Vernon, New York, Jerrica Monay Brooks grew up in an environment shaped by creativity, ambition, and discipline. As the daughter of renowned comedian J.B. Smoove, she was exposed early to the entertainment industry, but her upbringing emphasized independence, education, and hard work rather than relying on fame. This balance helped shape her confident yet grounded personality.
Raised by J.B. Smoove and her mother Shahidah Omar, Jerrica developed a strong sense of identity beyond celebrity culture. Her early exposure to media, performance, and business conversations sparked a deep interest in understanding people, branding, and communication—interests that later guided her academic path and professional success in the entertainment business world.
Full name/Real name:
Jerrica Monay Brooks (stage name: Monay)
Birth date/Birth place:
May 15, 1994 (age 31 as of 2026), in Mount Vernon, New York
Family background:
Daughter of comedian J.B. Smoove (James Jones) and his ex-partner; only child
School/University:
Bachelor of Science in Psychology, City University of New York (CUNY City College, 2014-2017); media studies focus per some profiles

Career Journey of Jerrica Brooks:
Jerrica Monay Brooks’ career journey is a powerful example of how strategy and skill can outshine celebrity lineage. Her breakthrough came behind the scenes, where she steadily built credibility in entertainment business development, working with top-tier agencies and production companies. Early roles at United Talent Agency (UTA) and Latin World Entertainment allowed her to master talent management, brand partnerships, and deal negotiation, laying a strong foundation for long-term success.
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Her peak years began in 2021 when she joined Four Square Miles, the production and business venture founded by J.B. Smoove, as a Business Development Manager. In this role, Jerrica Brooks led high-impact collaborations with global brands such as Netflix, Hulu, Caesars Sportsbook, and White Claw, generating over $4 million in sponsorship revenue. Her ability to align talent with brand identity positioned her as a trusted name in entertainment marketing and partnerships.
Among her notable work highlights (H3) is her strategic involvement in expanding brand visibility across digital media, live events, and podcast platforms. Beyond corporate success, her appearance on ABC’s Claim to Fame Season 2 (2023) marked a public-facing career milestone, where she showcased intelligence, composure, and cultural awareness—proving that Jerrica Monay Brooks thrives both behind the scenes and in the spotlight.
Fame Reason and Future Plans of Jerrica Brooks:
Jerrica Monay Brooks rose to fame after appearing as “Monay” on ABC’s hit reality series Claim to Fame Season 2 (2023), where she finished as the runner-up. What set her apart was her ability to strategically conceal her celebrity lineage as the daughter of comedian J.B. Smoove until the finale, earning praise for her intelligence, calm gameplay, and deep pop-culture knowledge. Her performance resonated with audiences who admired her authenticity and refusal to rely on family fame.
Beyond reality television, her growing recognition is also rooted in her behind-the-scenes success in entertainment business development. By managing high-profile partnerships with brands like Netflix, Hulu, Caesars Sportsbook, and White Claw, Jerrica Brooks established herself as a professional force in the industry. This dual visibility—on-screen and off—has strengthened her public image as both a media personality and a business strategist.
Looking ahead, Jerrica Monay Brooks’ future plans center on expanding her influence within entertainment entrepreneurship and brand consulting. She is expected to continue developing major partnerships, explore media production opportunities, and potentially return to television or digital platforms. With a growing fan base and a proven track record, her future points toward a career that blends business leadership, media presence, and long-term brand building.
Physical Appearance of Jerrica Brooks:
Age:
age 31 as of 2026
Height:
5.7 feet
Weight:
55 kg
Major Achievements of Jerrica Brooks:
Jerrica Monay Brooks’ major achievements highlight her ability to succeed both behind the scenes and in front of the camera. One of her most notable accomplishments was becoming the runner-up on ABC’s Claim to Fame Season 2 (2023), where she impressed audiences with her strategic thinking, composure, and cultural awareness. By maintaining anonymity about her famous lineage until the finale, she earned recognition for competing on skill rather than celebrity association.
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Equally impactful are her professional achievements in entertainment business development. As a Business Development Manager at Four Square Miles, Jerrica Brooks secured partnerships with global brands such as Netflix, Hulu, Caesars Sportsbook, and White Claw, generating over $4 million in sponsorship revenue. These accomplishments position her as a respected figure in brand strategy and talent partnerships, reinforcing her reputation as a rising leader in the entertainment industry.
Personal Life of Jerrica Brooks:
Family:
Daughter of comedian J.B. Smoove (James Jones) and his ex-partner; only child
Nationality:
American
Religion:
Christianity
Ethnicity:
Caucasian
Net Worth:
$6 million

Social Media Presence:
Active on Instagram, TikTok (influencer-style content per profiles); exact followers vary (e.g., 1M+ Instagram claimed in some bios, unverified)
Interesting Facts about Jerrica Brooks:
Jerrica Monay Brooks competed on Claim to Fame without revealing she is the daughter of J.B. Smoove until the finale.
She holds a Bachelor of Science in Psychology, focusing on consumer behavior and market research.
Jerrica has helped generate over $4 million in sponsorship revenue through entertainment brand partnerships.
She has worked with major brands including Netflix, Hulu, Caesars Sportsbook, and White Claw.
Despite her TV fame, Jerrica Brooks built her career primarily behind the scenes in entertainment business development.
Conclusion
Jerrica Monay Brooks’ journey is a compelling story of ambition, strategy, and self-made success in the modern entertainment industry. From excelling as a business development professional to gaining national recognition as the runner-up on ABC’s Claim to Fame Season 2, she has proven that talent and intelligence can stand on their own—independent of family fame. Her ability to balance media visibility with professional credibility sets her apart as a multidimensional personality.
As the daughter of J.B. Smoove, Jerrica Brooks honors her family legacy while actively shaping her own path through brand partnerships, entertainment entrepreneurship, and media presence. With a strong foundation in psychology, business strategy, and pop culture, her influence continues to grow, positioning her as a rising figure whose future impact in entertainment and business is only just beginning.
FAQs
- Who is Jerrica Monay Brooks?
She is an entertainment business development professional and reality TV personality. She gained fame as the runner-up on ABC’s Claim to Fame Season 2 (2023). - How is Jerrica Monay Brooks related to J.B. Smoove?
She is the daughter of comedian and actor J.B. Smoove. She revealed this connection during the finale of Claim to Fame. - What does Jerrica Monay Brooks do for a living?
She works as a Business Development Manager, securing brand partnerships in the entertainment industry. She has collaborated with Netflix, Hulu, Caesars Sportsbook, and White Claw. - How old is Jerrica Monay Brooks?
She was born on May 15, 1994, making her 31 years old as of 2026. - What is Jerrica Monay Brooks’ net worth?
Her estimated net worth is around $6 million, earned through business development roles, sponsorship deals, and media exposure.

